As a celebrity manager, you are expected to represent and assist in advancing the careers of personalities, athletes or artists. The job seems to be very interesting, and while this might be true, you need to have very strong marketing and communication skills. Also, your knowledge and insight in the choice of celebrity niche must also be very rich to enable you to create opportunities for your celebrity. Working with a celebrity means that you must be willing to fix your life in their schedules because they may be required to travel from time to time. Taking risks is something else that you need to be prepared to do. Here are some tips that will assist you in becoming a successful celebrity marketing manager.
1. Get Your Papers Right
Before you can become a celebrity manager, you are required to have completed a four-year degree program. The reason for this is the fact that managing a celebrity will require you to have strong communication skills and have rich knowledge in finance and business management. Therefore try a course in arts management, business management, accounting, business administration, filming or literature among others. Start preparing for your celebrity management career while still in school by looking for internship programs in the entertainment industry. You can try public relation companies, talent agencies and film production companies among other related businesses. Wood Harris says that if someone can start practicing their career interest while still in school even if it’s for free, they will gain the confidence required in the job market.
2. Start Small But With A Goal
Some people will stay for years without working for anyone simply because they are targeting big companies or prominent celebrities. This is wrong because you will need enough experience for a renowned celebrity to consider you as their manager. In this case, start small and agree to work under some else to get a clear insight into what is required of you as a celebrity manager. It doesn’t matter whether you have a master degree because if you don’t have experience in the real world of celebrity management, you may not know how you handle some situations. Aspire to work with upcoming celebrities too even if they are not paying your desired amount because once you familiarize yourself with challenges and opportunities expected from your work, you will always make informed decisions.
3. Weigh Available Options
Once you have gained the experience, you need to start looking for opportunities that you can handle on your own. One thing you need to know is that you should not go for any opportunity simply because it is available. In this case, do not run to work with every celebrity unless you are sure that they are people whom you can cooperate with and will help you build your career. Some will have different views, or you may not have enough knowledge in their field of work. According to Wood Harris, you should consider working with someone whom you share the same values and is willing to pay considerably fair for your services. If you act desperate as a celebrity manager, some people will take advantage of that, benefit from your services, but pay poorly.
4. Market Your Services
When your services are good clients can come looking for you, and while this might be true with celebrities too, you must also market your services to create wider awareness. Attend places where celebrities meet, use word of mouth, encourage friends, relatives, and employees to refer your services, and use online marketing strategiessuch as posting your profile on LinkedIn. Put your services out there so that it’s easy to be found by celebrities who are changing their managers or looking for managers for the first time.
