An important quality of SEO is making your website easy to navigate and comprehend from users and search engine crawlers. SEO helps search engines find what each page of a website is about by the keywords and other information given. Since most websites have become more detailed and loaded with effects and new coding and layout styles, a search engine crawler (spider) will not understand a website the way we do. This is where SEO comes in.

You need to put yourself out there! Market yourself and your content like this doctor has done. This is important because the search engine of choice can’t decipher one website from another without the technical details that help it understand what makes the doctor’s site about health and medicine and not about sports. Rather, search technology is dependant on a system of accuracy in relations and importance. This means search engines take note of what people do. They record discoveries, comments, and websites people link to. In a nutshell, you have to get your information out there and let the audience of people help the search engine to help you.